Privacy Policy

Effective Date: August 11, 2025

At Macrohard Academic Tools, we take your privacy seriously. This Privacy Policy explains how we handle information when you use our website and academic tools. We are committed to maintaining the trust and confidence of our users, especially students, educators, and researchers who rely on our tools for their academic work.

1. Information We Do NOT Collect

Your Academic Data is Safe: All our academic tools (citation generators, calculators, converters, etc.) operate entirely within your browser. We do NOT collect, store, or have access to:

  • Text you input for citations or analysis
  • Research data or academic content
  • Calculations or conversions you perform
  • Personal academic information (grades, GPA, etc.)
  • Any files you process with our tools

This data remains exclusively on your device and is never transmitted to our servers or any third party.

2. Information We Automatically Collect

2.1 Analytics Data

We use Google Analytics 4 to understand how our website is used. This includes:

  • Usage Information: Pages visited, tools used (not the data within them), time spent
  • Device Information: Browser type, operating system, screen resolution
  • Geographic Information: Country and city (based on IP address)
  • Traffic Sources: How you arrived at our website

2.2 Technical Data

  • IP addresses (anonymized by Google Analytics)
  • Browser and device capabilities
  • Error logs for troubleshooting

3. How We Use Information

The limited information we collect is used to:

  • Improve our tools and develop new features
  • Understand which tools are most helpful to students and educators
  • Fix technical issues and improve performance
  • Analyze traffic patterns and optimize user experience
  • Generate aggregated statistics about tool usage

4. Cookies and Local Storage

4.1 Essential Cookies

  • Theme Preference: Stores your light/dark mode selection
  • Language Preference: Remembers your language choice (if applicable)

4.2 Analytics Cookies

  • Google Analytics cookies (_ga, _gid) for usage statistics
  • These help us understand how to improve our services

4.3 Advertising Cookies

We display Google AdSense advertisements to keep our tools free. AdSense may use cookies to:

  • Serve relevant advertisements
  • Prevent showing the same ads repeatedly
  • Detect and prevent fraudulent activity

5. Third-Party Services

We use the following third-party services:

Google Analytics

For website analytics. Privacy Policy

Google AdSense

For displaying advertisements. How Google uses data

Cloudflare

For content delivery and security. Privacy Policy

6. Data Security

We implement appropriate security measures to protect our website and infrastructure:

  • HTTPS encryption for all data transmission
  • Regular security updates and monitoring
  • Cloudflare DDoS protection and Web Application Firewall
  • No server-side storage of user-input data
  • Client-side processing ensures your data never leaves your device

7. Your Rights and Choices

7.1 Opt-Out Options

  • Use browser settings to block or delete cookies
  • Install Google Analytics Opt-out Browser Add-on
  • Use ad-blocking software to prevent advertisements
  • Enable "Do Not Track" in your browser

7.2 Data Portability

Since we don't store your academic data, there's nothing to export. All your work remains on your device.

8. Children's Privacy (COPPA Compliance)

Our website is designed for students of all ages. We do not knowingly collect personal information from children under 13. Since our tools don't require registration or collect personal data, children can safely use our academic tools for their educational needs.

9. International Users

Our services are available globally. By using our website, you consent to the collection and processing of information as described in this policy. We comply with applicable data protection laws including:

  • GDPR (European Union): We process data lawfully with legitimate interests
  • CCPA (California): California residents have specific privacy rights
  • LGPD (Brazil): Brazilian users' data is processed in compliance with LGPD

10. Changes to This Policy

We may update this Privacy Policy periodically. Any changes will be posted on this page with an updated "Effective Date." For significant changes, we may provide additional notice on our homepage. Continued use of our services after changes constitutes acceptance of the updated policy.

11. Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Email: privacy@macrohard-academic.com

Website: https://macrohard-academic.com/contact

Response Time: We aim to respond within 48 hours

For academic institutions with specific privacy requirements, please contact us for detailed information about our data handling practices.